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Beauty is a notion that has haunted poets, artists and academics for centuries, but it can be defined simply- beauty is the ability to smile every day. Meet Neelu Juneja, founder of Inspirasia. She is the new age entrepreneur and a style diva! She has an ongoing affair with everything beautiful and stylish. She tells us the story of her awe-inspiring journey with her lifestyle and fashion brand.
Since childhood Neelu had some ideas to create stylish things. She jumped into making different types of candles 4 years back, with a brand name- Melting Point, and started participating in various exhibitions too. “I received lots of appreciation and sale, which motivated me to increase my range of products.” So in 2012 she launched her brand- Inspirasia. “INSPIRASIA means regenerating style, as the name suggests, it’s all about being stylish in organising our homes or carrying ourselves. It’s all about evolving your style in every aspect of life, more like finding your unique style which is made up of things you love and things that inspire you. My love for everything stylish encouraged me to create products that go with my personality and that’s how INSPIRASIA was born.”
Come, let’s know Neelu a little more and get an idea behind her blingy-beautiful designs. Here’s a tete-a-tete
1) What is your personal definition of beauty? What is your beauty routine? What makes you feel beautiful every day?
As the quote says… “Beauty is in the eye of the beholder”. According to me a beautiful face should always wear a smile and a right dose of self confidence and attitude. I don’t have any specific beauty routine as such, just a normal cleaning, scrubbing and moisturising every day, but that is one the face of it. My positive outlook towards life and of course enhancing my outfits with stylish accessories makes me feel beautiful, inside and outside.
2) Tell us about your newly launched website, and all the excitement surrounding it.
We are very excited on the launch of our website and we are offering wide and beautiful range of products to all the connoisseurs of art and design. Our artefacts match fine aesthetic sensibilities. All our products are modest and diligent, and they’re sure to add the much needed sparkle in their lives.
3) Most of your products are total LOVE, but your scarves do really well on Red Polka! Can you tell us why and how scarves can enhance an ensemble?
Thank you so much for the appreciation…!! My favourite piece of fashion accessory is obviously a scarf…Even if you blindly scoop into my wardrobe, you’re sure to find a good collection of scarves and stoles, along with a lot of bags and shoes.
One can create many stylish looks with this single piece and make any ensemble look sleek and chic… Here are some points to remember-
>> Use it as a neck piece by just wearing on a plain shirt or dress….It can instantly lift the look of any plain outfit, not only that, it also adds colour and gives a good visual break.
>> Use it as a head wrap. Anyone can look stylish and beautiful with this look! Long hair or short, it can accentuate your look especially on a bad hair day… Be bold and use bright colours and funky prints to add that extra zing!
>> One can use them as a belt to enhance the look of a plain dress (highlight that beautiful waist of yours and strut in style with your new best friend- the scarf!)